Privacy Policy
Last updated: October 1, 2025
Introduction
Welcome to PETernal Health. We respect your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use and safeguard your information when you visit our website and sign up for our newsletter.
Information We Collect
We currently collect only the information you voluntarily provide:
- Email Address: When you sign up for our newsletter, we collect your email address to send you updates about our product launch as well as tips and tricks to be a pet parent in the know.
- Technical Data: Basic browser information, IP address, and usage data collected through standard web analytics (non-personally identifiable).
How We Use Your Information
We use your email address to:
- Send you early access invitations and product launch updates
- Provide a weekly newsletter with tips and tricks to be a pet parent in the know
- Respond to your inquiries or requests
We will never sell, rent, or share your email address with third parties for marketing purposes without your explicit consent.
Your Rights (GDPR & Data Protection)
If you are located in the European Economic Area (EEA), UK, or other jurisdictions with data protection laws, you have the following rights:
- Access: Request a copy of your personal data we hold
- Correction: Request correction of inaccurate or incomplete data
- Deletion: Request deletion of your data (right to be forgotten)
- Objection: Object to our processing of your data
- Portability: Request transfer of your data to another service
- Withdrawal of Consent: Unsubscribe from emails at any time by clicking the unsubscribe link in any email or contacting us directly
To exercise any of these rights, please contact us at alex.huppert@hotmail.co.uk.
Data Storage & Security
We store your email address securely and implement appropriate technical and organisational measures to protect it from unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
Data Retention
We retain your email address only for as long as necessary to fulfill the purposes outlined in this policy or as required by law. If you unsubscribe, we will delete your email from our active mailing list, though we may retain certain records for legal compliance.
Cookies & Tracking
Our website uses minimal cookies for:
- Essential Functionality: Language preference and form submission tracking (stored locally in your browser)
- Analytics: Anonymous usage data to improve our website (no personally identifiable information)
You can control cookies through your browser settings. Disabling cookies may affect certain features of the website.
Third-Party Services
We may use trusted third-party services (e.g. email service providers, web hosting) to operate our website and deliver our services. These providers are contractually obligated to protect your data and use it only for the purposes we specify.
International Data Transfers
PETernal Health operates in Hong Kong. If you are located outside this region, your data may be transferred to and processed in these jurisdictions. We ensure appropriate safeguards are in place to protect your data in accordance with applicable laws.
Children's Privacy
Our website is not directed at children under 16, and we do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately.
Changes to This Policy
We may update this privacy policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.
Contact Us
If you have any questions, concerns, or requests regarding this privacy policy or your personal data, please contact us:
Email: alex.huppert@hotmail.co.uk
Location: Based in Hong Kong
Plain Language Summary: We only collect your email when you sign up. We use it to send you updates about PETernal Health as well as our weekly newsletter. You can unsubscribe anytime. We never sell your data. You have full rights to access, correct, or delete your information. Questions? Email us at alex.huppert@hotmail.co.uk.